An executive brand strategist for the entrepreneurially spirited.

Specializing in linking consumer insights with business objectives to create strategies for brand - communication, design and innovation.

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I’ve worked with Fortune 500s and enterprising companies across tech, non-profit, health and wellness, pet care and food and beverage.

I help those companies who challenge the status quo and make change for the better. I offer branding solutions tailored to the entrepreneurial spirit so every business – regardless of size, budget, and resources – can evolve into a powerhouse brand.

Premier agency work that fits the entrepreneurial spirit.

I believe in the trailblazing spirit
and root for the underdog.

EXPERIENCE

An expert in creating new brands, evolving existing ones and the art of their story telling.

 

I’ve had the honor of working with global brands - Unilever, PepsiCo, Starbucks, Kraft, Mars, Pret a Manger - that took me around the world. I’ve conducted consumer research in Mumbai, India. Attended Brand Archetype training in Nice, France. Managed a commercial shoot in Cape Town, South Africa.

My job? Figure out how to connect with consumers.  

These days, I work with enterprising companies looking to next level their brand identity, so they grow. I help leadership teams lean into their identity and use the full power of their brands. I work with a range of enterprisers at various stages of growth to help them get to the next level. I also believe in cultivating the next generation of brave thinkers, so I volunteer as a Brand Mentor at 1871 - Chicago’s Tech incubator.

My superpowers are clarity and vision – I’ve created Branding solutions for intrepid brands across all 24 global time zones.

Why work with me?

Premier agency work that fits the entrepreneurial spirit.

 
  • Expertise in creating brands that scale for growth – check out the case studies

  • Problem solving prowess and analytical rigor – no branding light here

  • Data-driven approach helping brands emotionally connect with consumers

  • Highest level of customer service guiding you throughout the journey

  • Considered an extension of the team

  • Nimbleness, high caliber, and cost efficiency of a micro-agency

What people are saying

“Kim helped me articulate my unique story, so my target consumers find me.”

Nicole Sdao, CEO Altruize
 

“Before working with Kim, I was struggling with brand clarity. I know the elements of the brand and their importance but was struggling with how to put it all together to tell a story. My brain hurt trying to think through where all the pieces land. Kim brought an outside perspective and helped me think about what I really wanted to say – she helped me get to my own unique words and story so my consumer can find me. I was open minded going into the session, but truly realized the value when we discussed different ways to talk about the brand, which aligned the rest of my story. I’m much clearer on my brand and very excited about using the new positioning for my upcoming pitch deck.”

— Nicole Sdao, CEO Altruize


“Kim distills the message into something digestible”

“Our leadership team needed to get on the same page with regards to a brand vision. We spend so much time talking about technology we don’t always spend the time thinking about where we are heading. After a Brand Strategy Work Session with Kim, we felt much better about starting the website design process, we were struggling with how to sharpen our conversation and message. These brand questions take thinking and we couldn’t have gotten there without Kim. She is able to distill the message into something that’s digestible. I’m going to hang these pages on the walls for the entire team to climb aboard. ”

— Mike Brown, Co-founder Rake


Jay Edwards, President Blck Famous
 

“Kim’s working style is very approachable – she asks the questions that get me thinking”

“After One-on-One coaching with Kim, I’ve noticed changes in my thinking. My team now has a very consumer-centric view which drives our communication and product innovation. I appreciate another person to build ideas with. Kim’s working style is very approachable – she asks the questions that get me thinking.”

— Jay Edwards, President Blck Famous